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Author: Malcolm McDonald [ All ]

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  Title Copies
Market Segmentation: How to Do It and How to Profit from It 
Edition: 4 
Year: 2012 
ISBN: 1118432673 
ISBN 13: 9781118432679 
Call No: 958.802 MCD 
Marketing Plans: How to Prepare Them, How to Use Them 
Edition: 7 
Year: 2011 
ISBN: 0470669977 
ISBN 13: 9780470669976 
Call No: 658.8 MCD